Rapid growth and expansion of food and beverage industry worldwide has encouraged the growth of several industries. Increased health concerns with an ever increasing demand of sweeteners have added to the growth of High intensity sweeteners in the market. Across the world, changing food habits are giving rise to weight related diseases like diabetes and obesity forcing the consumer to look for alternatives towards artificial and natural sweeteners sugar. Aspartame, the most demanded sweetener by the food and beverage industry has the highest market share followed by sucralose and saccharin.
Majorly high intensity sweeteners are divided into two categories – Artificial and natural sweeteners. Artificial sweeteners command the largest market share majorly due to their Low calorie content and a taste similar to sugar.
The absence of fermentable carbohydrates in artificial sweeteners restricts production of acids by oral bacteria preventing dental carries. Low calorie sweeteners are also preferred by diabetic people for the simple reason of getting the same sweet taste of sugar without side effects. With no extra calories to be added to the diet, these artificial sweeteners help diabetics in weight management and preventing diseases like obesity and heart ailments.
With just 5% of the current market share in the sweetener market, a huge growth potential for the natural sweeteners is present as compared to artificial sweeteners for their side effects- free property.
The report covers the major market trend, growth drivers, the opportunities available to the players and the challenges faced by them. Stevia extract the main content of the natural sweetener market is also being discussed in detail in the report.
Table of Contents :
Global Sweetener Market
Sweetener Segmentation
Market share of sweetener by region
High Intensity Sweetener & Artificial Sweetener Market
Stevia Extract Rebaudioside-A: Market Dynamics
Sweetener Market Dynamics
Competitive Scenario of Sweetener Players
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Tuesday, December 14, 2010
Confectionery Industry focusing gum and choclates markets
Chewing gums are one of the one of the fastest growing segment of the global confectionary industry, growing approximately at a CAGR of 7%. Chewing gum is said to be helpful in relieving stress and is helpful in weight management, increasing alertness and focus. These factors have contributed majorly to the increasing demand of chewing gums among people of all age group.
With growing consumer awareness towards healthy and low calorie products, the global artificial and natural sweetener market is growing rapidly. This growth is further reflected in the chewing gum market with the latter experiencing a huge demand of sugar free gums to be offered to an increasing number of health conscious consumers. This opportunity is tapped by the confectionary manufacturers who are providing sugar free gums in many different flavors and colors to the consumers.
The key to growth in this market goes to the innovative practices in the industry. The chewing gum manufacturers are experimenting with different flavors, flexibility and variety in chewing gums to attract more consumers. And now with changing trends consumers have a preference for gum with natural colors and avoid usage of synthetic and azo colors.
The report shares an analysis of the global confectionery market with a special focus on the global chewing gum market. A competitive structure of the industry along with the major market trends, growth drivers and the major challenges faced is also discussed along with the major industry players of the confectionary industry.
Table of Contents :
Global Confectionery Market Overview
Confectionery market by geography
Chewing Gum Market Analysis
Chocolate Market Overview
Market Dynamics of Chocolate and Gum
Growth Drivers of Chocolate
Growth Drivers of Gum Market
Main Market for Chocolate and Gum
Key Issues for Gum & Chocolate Market
Market opportunities available for players
Competitive Scenario Analysis of Gum & Chocolate
Future outlook of Gum Market
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Phone : +91 22 2757 8668 / 2757 9438
Fax : +91 22 2757 9131
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Website : www.bharatbook.com
With growing consumer awareness towards healthy and low calorie products, the global artificial and natural sweetener market is growing rapidly. This growth is further reflected in the chewing gum market with the latter experiencing a huge demand of sugar free gums to be offered to an increasing number of health conscious consumers. This opportunity is tapped by the confectionary manufacturers who are providing sugar free gums in many different flavors and colors to the consumers.
The key to growth in this market goes to the innovative practices in the industry. The chewing gum manufacturers are experimenting with different flavors, flexibility and variety in chewing gums to attract more consumers. And now with changing trends consumers have a preference for gum with natural colors and avoid usage of synthetic and azo colors.
The report shares an analysis of the global confectionery market with a special focus on the global chewing gum market. A competitive structure of the industry along with the major market trends, growth drivers and the major challenges faced is also discussed along with the major industry players of the confectionary industry.
Table of Contents :
Global Confectionery Market Overview
Confectionery market by geography
Chewing Gum Market Analysis
Chocolate Market Overview
Market Dynamics of Chocolate and Gum
Growth Drivers of Chocolate
Growth Drivers of Gum Market
Main Market for Chocolate and Gum
Key Issues for Gum & Chocolate Market
Market opportunities available for players
Competitive Scenario Analysis of Gum & Chocolate
Future outlook of Gum Market
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http://www.bharatbook.com/detail.asp?id=160293&rt=Confectionery-Industry-focusing-gum-and-choclates-markets.html
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Bharat Book Bureau
207, Hermes Atrium, Sector 11, CBD Belapur, Navi Mumbai - 400 614, India.
Phone : +91 22 2757 8668 / 2757 9438
Fax : +91 22 2757 9131
E-mail : info@bharatbook.com
Website : www.bharatbook.com
Ear Machine Market
The overall dynamics of the hearing aid industry has been transformed by the evolution of digital technology. With new innovations cosmetically attractive mini-instruments have been provided to hearing impaired people, which have proven to be highly efficient in performance. However, significant growth opportunities are offered to the hearing aids manufacturers globally due to the low adoption rates of the technologically improved aids.
Even though Asia accounts for over half of the global hearing loss population, North America and Europe are the major hearing aids markets, in terms of sales. The product life cycle for the hearing aids market is getting shorter with convergence of hearing aids & consumer electronics and industry consolidation through mergers & acquisitions.
A notable decline was witnessed in the hearing aid industry in the US in the year 2008, due to weak economy. In the US market the behind-the-ear instruments represent more than half of the overall US hearing aid market with the main channel of distribution being the audiologists’ offices.
The key to higher penetration in mature markets lies in the advancements in technology. New Innovations and advancements in hearing aids and the hearing assistive technology Hearing Assistive Technology are the major growth drivers of this industry. With the majority of the buyers of hearing aids falling in the age group of 65 and above the growing elderly population is also a major growth driver of this hearing aid market with the majority of this population living in Europe and North America.
In order to achieve long term growth several roadblocks like global economic crisis, social acceptance and non-coverage by private & public insurance, need to be sorted by the industry players.
The report profiles the major players in the industry and competitive landscapes along with discussing the major market trends and growth drivers, giving an overview of the demographic characteristics of the hearing loss population of US.
Table of Contents :
1. Hearing Machine Analysis
2. Global Ear Machine Growth
3. Market size of ear machine market
4. Region-wise ear machine market analysis
5. Segmentation of Ear machine
6. Cost analysis of Ear Machine
7. Factors influencing the growth of Ear Machine
8. Adoption rate of Ear Machine by Population
9. Key issues for the market
10. Market opportunities available for the players
11. Competitive Scenario Analysis
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Phone : +91 22 2757 8668 / 2757 9438
Fax : +91 22 2757 9131
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Even though Asia accounts for over half of the global hearing loss population, North America and Europe are the major hearing aids markets, in terms of sales. The product life cycle for the hearing aids market is getting shorter with convergence of hearing aids & consumer electronics and industry consolidation through mergers & acquisitions.
A notable decline was witnessed in the hearing aid industry in the US in the year 2008, due to weak economy. In the US market the behind-the-ear instruments represent more than half of the overall US hearing aid market with the main channel of distribution being the audiologists’ offices.
The key to higher penetration in mature markets lies in the advancements in technology. New Innovations and advancements in hearing aids and the hearing assistive technology Hearing Assistive Technology are the major growth drivers of this industry. With the majority of the buyers of hearing aids falling in the age group of 65 and above the growing elderly population is also a major growth driver of this hearing aid market with the majority of this population living in Europe and North America.
In order to achieve long term growth several roadblocks like global economic crisis, social acceptance and non-coverage by private & public insurance, need to be sorted by the industry players.
The report profiles the major players in the industry and competitive landscapes along with discussing the major market trends and growth drivers, giving an overview of the demographic characteristics of the hearing loss population of US.
Table of Contents :
1. Hearing Machine Analysis
2. Global Ear Machine Growth
3. Market size of ear machine market
4. Region-wise ear machine market analysis
5. Segmentation of Ear machine
6. Cost analysis of Ear Machine
7. Factors influencing the growth of Ear Machine
8. Adoption rate of Ear Machine by Population
9. Key issues for the market
10. Market opportunities available for the players
11. Competitive Scenario Analysis
For more please visit
http://www.bharatbook.com/detail.asp?id=160295&rt=Ear-Machine-Market.html
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Bharat Book Bureau
207, Hermes Atrium, Sector 11, CBD Belapur, Navi Mumbai - 400 614, India.
Phone : +91 22 2757 8668 / 2757 9438
Fax : +91 22 2757 9131
E-mail : info@bharatbook.com
Website : www.bharatbook.com
Home Healthcare Market
Home healthcare equipment is mainly driven by the growing ageing population who prefer to receive care at their homes. Increasing hospitalization costs is another important factor which is driving the demand for low costs alternatives which has led to the growth of the home healthcare facilities for the elderly, sick and disabled in the country. This market in the US has become a fast-growing competitive market. The aging US population is estimated to reach 47 million which would be one of the main drivers of US home health care market.
The home healthcare segment contributes significantly to the US economy. The spending on the healthcare industry in the US market is more than any other country in the world. Cost effectiveness, privacy and the comfort of receiving treatments at home along with several new innovations in treatments and easy availability has driven the demand for home healthcare services, thereby leading to an increase in the number of home healthcare agencies in the country.
This report also discusses about the home dialysis market which is driven by increasing diabetes patients, rising hypertension, and rising baby boomers. Home care is quite cost effective and elderly population want to handle everything independently which again helps in boosting the growth of home care in the US.
Table of Contents :
Home healthcare Industry Overview
Market Segment Overview
Respiratory Therapy
Dialysis Market
Infusion Therapy
Drivers of each segment
Discussion about the Cost advantage with different segments
Important Trends observed in home health
Major Challenges and Opportunities available to players
Compnay Profilin of Major Players(Invacare, NxStage etc)
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Phone : +91 22 2757 8668 / 2757 9438
Fax : +91 22 2757 9131
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Website : www.bharatbook.com
The home healthcare segment contributes significantly to the US economy. The spending on the healthcare industry in the US market is more than any other country in the world. Cost effectiveness, privacy and the comfort of receiving treatments at home along with several new innovations in treatments and easy availability has driven the demand for home healthcare services, thereby leading to an increase in the number of home healthcare agencies in the country.
This report also discusses about the home dialysis market which is driven by increasing diabetes patients, rising hypertension, and rising baby boomers. Home care is quite cost effective and elderly population want to handle everything independently which again helps in boosting the growth of home care in the US.
Table of Contents :
Home healthcare Industry Overview
Market Segment Overview
Respiratory Therapy
Dialysis Market
Infusion Therapy
Drivers of each segment
Discussion about the Cost advantage with different segments
Important Trends observed in home health
Major Challenges and Opportunities available to players
Compnay Profilin of Major Players(Invacare, NxStage etc)
For more please visit
http://www.bharatbook.com/detail.asp?id=160296&rt=Home-Healthcare-Market1.html
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Bharat Book Bureau
207, Hermes Atrium, Sector 11, CBD Belapur, Navi Mumbai - 400 614, India.
Phone : +91 22 2757 8668 / 2757 9438
Fax : +91 22 2757 9131
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Website : www.bharatbook.com
Metal Can in Packaging Industry
Consumer packaging plays a vital role in our daily lives. It has many roles to play including protecting the content, keeping the content fresh and maintaining the quality of the food and beverage items. Different materials are used for packaging, including plastic, metal paper, etc. Container packaging accounts for the majority of sales of global packaging industry. Packaging growth is typically higher than GDP in developing markets.
Growth is witnessed in the metal beverage can market due to its easy handling, longer shelf life and maintenance of carbonation. Changes in lifestyle, demographics, innovations in products and packaging along with consumer habits are also influencing packaging and overall consumption of the metal beverage can market in different geographical regions. A major contributing factor towards the growth of this market is that the metals used are completely recyclable, environment friendly and stay cool for a longer duration. Innovative designs of cans are also a major attraction the consumer.
Increasing beer consumption, rising beverage demand, growing economy of the countries, and rising disposable income etc are some of the factors which are driving the growth of this market.
Table of Contents :
World Packaging Market
Packaging Market Overview
Packaging Market by end use
Growth by region
Beverage Can
Revenue of metal packaging market
Beverage can market by regions
Key Trends
Market Drivers
Major Challenges
Competitive Profiling of Major Players (Crown, Rexam etc)
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Growth is witnessed in the metal beverage can market due to its easy handling, longer shelf life and maintenance of carbonation. Changes in lifestyle, demographics, innovations in products and packaging along with consumer habits are also influencing packaging and overall consumption of the metal beverage can market in different geographical regions. A major contributing factor towards the growth of this market is that the metals used are completely recyclable, environment friendly and stay cool for a longer duration. Innovative designs of cans are also a major attraction the consumer.
Increasing beer consumption, rising beverage demand, growing economy of the countries, and rising disposable income etc are some of the factors which are driving the growth of this market.
Table of Contents :
World Packaging Market
Packaging Market Overview
Packaging Market by end use
Growth by region
Beverage Can
Revenue of metal packaging market
Beverage can market by regions
Key Trends
Market Drivers
Major Challenges
Competitive Profiling of Major Players (Crown, Rexam etc)
For more please visit
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Analyzing the European Construction Industry
The construction industry is generally considered as being the world’s largest industrial employer. Estimates of its size and importance necessarily vary from country to country.
Construction is an important sector of the European industry, highly fragmented, and involves a majority of SMEs. The Construction industry is project centered and characterized by short-term partnering between non co-located teams with varying levels of process maturity and information and communication technologies’ capability. The industry is known for its conservative culture with a relatively high resistance to change. Although the larger industry players at the management level undertake construction internationally, the vast majority of work is done by local or national SMEs, often also under local building regulations and standards.
Aruvian's R'search’s research report on Analyzing the European Construction Industry is an in-depth guide to the European Construction Industry. The report covers the industry overview well and in extreme details in its first section. Aruvian analyzes the European Construction Industry within the SWOT and PEST framework and then moves on to an analysis of the major market trends being observed in the market in recent times.
Moving on to Section 2 of the report, this section entirely covers all the major markets of Europe, starting from Austria, looking at the major markets of France, Germany, Spain, and ends at United Kingdom. The section takes a look at the market trends of all the countries discussed, the demand trends, market overview, and lots more.
Section 3 looks at sustainable development in the European Construction Industry, focusing on the markets of the UK, The Netherlands, Sweden, and Finland.
Section 4 deals with an analysis of the leading companies in this sector, and also takes a look at the leading executives of this industry today. This section leads up to our conclusion, of course ending with an overall industry forecast.
Table of Contents :
A. Executive Summary
Section 1: Analyzing the European Construction Industry
B. Introduction to the Industry
B.1 Market Definition
B.2 Industry Structure
B.3 Determining Industry Size
B.4 Importance of the Construction Sector to the European Economy
B.5 Production Levels
B.6 Analyzing the Sector’s Productivity
B.7 Importance of R&D and Development of the Construction Sector
B.8 Trade Statistics – EU vs. Global
C. Analyzing the European Construction in a SWOT Framework
D. Analyzing the European Construction in a PEST Framework
D.1 Political Features
D.2 Economic Features
D.3 Social Features
D.4 Technological Features
E. Analyzing Industry Trends & Market Transformation Drivers
E.1 Productivity of the Sector
E.2 Demographic Development
E.2.1 Recruitment
E.2.2 Demography and Market Prospects
E.2.3 Challenge of the Aging Population
E.3 The Growth of the European Union
E.4 Labor Statistics & Movements
E.5 Technological Trends
E.5.1 Use of Information & Communication Technologies
E.5.2 E-commerce
E.5.3 Lean Construction
E.5.4 Focus on Increased R&D
E.5.5 Focus on Environmental Sustainability
F. Market Developments & Trends
F.1 Globalization
F.2 Development of Supply Chain Solutions
F.3 Innovation & Collaboration
F.4 Mergers & Acquisitions & Industry Consolidation
F.5 Future Development of Financial Agreements
G. Regulatory Framework & Impact on European Construction Sector
G.1 CE Marking of Building Materials
G.2 Safety Regulations
G.3 Role of Public Procurement
G.4 Focusing on ‘Undeclared’ Work
G.5 Looking at the EU Internal Market
G.6 Other Frameworks affecting the Construction Industry
H. Analyzing Public Private Partnerships
H.1 Overview
H.2 Legislations
H.3 Looking at the Role of the European Investment Bank
For more please visit
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207, Hermes Atrium, Sector 11, CBD Belapur, Navi Mumbai - 400 614, India.
Phone : +91 22 2757 8668 / 2757 9438
Fax : +91 22 2757 9131
E-mail : info@bharatbook.com
Website : www.bharatbook.com
Construction is an important sector of the European industry, highly fragmented, and involves a majority of SMEs. The Construction industry is project centered and characterized by short-term partnering between non co-located teams with varying levels of process maturity and information and communication technologies’ capability. The industry is known for its conservative culture with a relatively high resistance to change. Although the larger industry players at the management level undertake construction internationally, the vast majority of work is done by local or national SMEs, often also under local building regulations and standards.
Aruvian's R'search’s research report on Analyzing the European Construction Industry is an in-depth guide to the European Construction Industry. The report covers the industry overview well and in extreme details in its first section. Aruvian analyzes the European Construction Industry within the SWOT and PEST framework and then moves on to an analysis of the major market trends being observed in the market in recent times.
Moving on to Section 2 of the report, this section entirely covers all the major markets of Europe, starting from Austria, looking at the major markets of France, Germany, Spain, and ends at United Kingdom. The section takes a look at the market trends of all the countries discussed, the demand trends, market overview, and lots more.
Section 3 looks at sustainable development in the European Construction Industry, focusing on the markets of the UK, The Netherlands, Sweden, and Finland.
Section 4 deals with an analysis of the leading companies in this sector, and also takes a look at the leading executives of this industry today. This section leads up to our conclusion, of course ending with an overall industry forecast.
Table of Contents :
A. Executive Summary
Section 1: Analyzing the European Construction Industry
B. Introduction to the Industry
B.1 Market Definition
B.2 Industry Structure
B.3 Determining Industry Size
B.4 Importance of the Construction Sector to the European Economy
B.5 Production Levels
B.6 Analyzing the Sector’s Productivity
B.7 Importance of R&D and Development of the Construction Sector
B.8 Trade Statistics – EU vs. Global
C. Analyzing the European Construction in a SWOT Framework
D. Analyzing the European Construction in a PEST Framework
D.1 Political Features
D.2 Economic Features
D.3 Social Features
D.4 Technological Features
E. Analyzing Industry Trends & Market Transformation Drivers
E.1 Productivity of the Sector
E.2 Demographic Development
E.2.1 Recruitment
E.2.2 Demography and Market Prospects
E.2.3 Challenge of the Aging Population
E.3 The Growth of the European Union
E.4 Labor Statistics & Movements
E.5 Technological Trends
E.5.1 Use of Information & Communication Technologies
E.5.2 E-commerce
E.5.3 Lean Construction
E.5.4 Focus on Increased R&D
E.5.5 Focus on Environmental Sustainability
F. Market Developments & Trends
F.1 Globalization
F.2 Development of Supply Chain Solutions
F.3 Innovation & Collaboration
F.4 Mergers & Acquisitions & Industry Consolidation
F.5 Future Development of Financial Agreements
G. Regulatory Framework & Impact on European Construction Sector
G.1 CE Marking of Building Materials
G.2 Safety Regulations
G.3 Role of Public Procurement
G.4 Focusing on ‘Undeclared’ Work
G.5 Looking at the EU Internal Market
G.6 Other Frameworks affecting the Construction Industry
H. Analyzing Public Private Partnerships
H.1 Overview
H.2 Legislations
H.3 Looking at the Role of the European Investment Bank
For more please visit
http://www.bharatbook.com/detail.asp?id=161403&rt=Analyzing-the-European-Construction-Industry.html
OR Contact us at
Bharat Book Bureau
207, Hermes Atrium, Sector 11, CBD Belapur, Navi Mumbai - 400 614, India.
Phone : +91 22 2757 8668 / 2757 9438
Fax : +91 22 2757 9131
E-mail : info@bharatbook.com
Website : www.bharatbook.com
Conference on Mobile Content Summit 2011
Conference on Mobile Content Summit 2011
To be held on 25 February 2011, Shangri - La, New Delhi, India
“Determining successful strategies to identify the impact of mobile content to generate ARPU”
The mobile communications industry is one of the most volatile and a vibrant industry in today's increasingly globalized economy. Over the last decade, several strategies and business models with regards to mobile content have been altering the dynamics of this industry and continuously redefining the
strategies of the players involved.
This years Mobile Content Summit promises to explore future developments and provide valuable insights into the hottest topics surrounding mobile games, music, multimedia, messaging, TV, advertising and marketing. This conference will cover the latest business models and strategies from content owners, content aggregators, operators, agencies and technology companies focused on consumer content. This unique conference agenda that puts meeting and building business first speed networking is the innovative, exhilarating, rapid and highly effective way to meet fellow conference delegates and industry peers in every
session. Virtue Insight's Mobile Content conference will analyze the newest development in content and applications industry. As a participant you will identify the strategies, and movements of the key players. By attending this event you will discover the benefits that mobile content will bring to each player in the mobile
industry value chain.
This event will gather representatives of the mobile operators, wireless industry, application providers, manufacturers, content providers and the relevant people from the mobile industry to discuss and view future prospects of mobile content.
It gives me immense pleasure in welcoming you to Virtue Insight's Mobile Content Summit 2011 and I wish you all the very best.
Key Speakers
* NK Goyal, President, CMAI (Communication & Manufacturing Association of India)
* Suresh Jayaraju, Vice President, Head - New Age VAS, 3G Services, Reliance
* Chandan Ghosh, Head Operations - Carriers & Enterprise Business, Aircel
* Sunzay Passari, Vice President - VAS & Devices, Essar Teleholdings & BPL Mobile Communications
* TV Ramachandran, Resident Director, Regulatory Affairs & Govt. Relations, Vodafone
* Ravi Gandhi, Vice President Corporate Regulatory, Airtel
* Satyen N Gupta, Chief Regulatory Advisor, BT
* R.N.Prabhakar, Former Member, TRAI (Telecom Regulatory Authority of India)
* Joy Bhattacharjya, Team Director, Kolkatta Knight Riders
* Amit Dev, Co-Founder & Jt. Managing Director, ThreeG TV
* Deepak Halan, Group Business Director, IMRB
* Angad Bhatia, CEO, Xpert Media Technology
* Rajesh Chharia, President, ISPAI (Internet Service Providers Association of India)
* Anil Prakash, Secretary General, IPTV India Forum
* T.R. Dua, Deputy Director General, COAI (Cellular Operators Association of India)
* Naresh Ajwani, President, CCAOI (Cyber Cafe Association of India)
* Vijay Madan, Former Executive Director & Chairman Board of Directors, C- DOT (Centre for Development of Telematics)
* S.N. Zindal, Chief Research & Development Officer, BITS Pilani (Former Director General, ACTO)
Key themes discussed at this Summit
• What is the size of the Indian mobile content and services market?
• What are the key applications and content that Indian users are willing to pay for?
• What is 'recyclable' content? How can they re-generate and increase ARPU?
• What is the major role of mobile operators in delivering mobile content?
• What is the major missed opportunity of the mobile operators to date?
• Grabbing the 3G opportunity: regulation, network deployment, business models
• Revenue sharing models between carriers, aggregators and content owners
• What is the off-portal content’s effect on the mobile telecom industry?
• How advertising can help make content more affordable for customers?
• Analyzing revenue generating models in mobile internet, advertising, games, LBS, entertainment & banking
• How much of an issue is usability and quality & how does it affect user experience?
• Strategies on boosting the penetration of mobile VAS usage in smaller cities and rural areas.
• Positioning yourself in light of new market entries
• Current situations and future predictions
• Evaluation of the mobile solutions employed in today’s market
• How much will consumers pay for mobile TV entertainment and what services do consumers want on their devices?
Why should you attend:
Mobile Content Summit 2010 - “Determining successful strategies to identify the impact of Mobile content to generate ARPU”
Get more from the event, with a broader scope bringing the whole communications value chain together dedicated networking drinks time meet the leading international vendors. Expand your knowledge Get more from the event.
8:30 – Coffee and registration
09:30 – Morning Chair’s opening remarks
NK Goyal, President, CMAI (Communication & Manufacturing Association of India)
EXAMINING THE MOBILE CONTENT MARKET
09:40 – Morning Keynote Address: An Analysis on the significance of mobile content market
• Market situation: revealing the key revenue drivers
• What is the role of content providers in the new business ecosystem?
• Find out more on mobile content’s key drivers of success
• What services can the content aggregators offer or sell?
• What kind of content will provide tomorrow’s revenue stream?
10:20 – Rich Media – the next horizon in mobile content
• Content models - from wallpapers to video
• What key operator enabling services will be crucial to the development of the mobile content industry?
• How are billing models evolving to respond to the growth in rich media content?
• What will be the role of mobile advertising?
11:00 – Morning coffee & Discussion
CHALLENGES & UPCOMING OPPORTUNITIES
11:20 – Panel Discussion: Containing the Content – Challenges and Opportunities
• Is content 'use once' only? Does content leak? How can we contain the content?
• What is 'recyclable' content? How can they re-generate and increase ARPU?
• How can we help in moving content across different domains?
• What's the place of UGC in the fixed and mobile domains?
• What are the most likely sources of UGC?
Moderator –
NK Goyal, President, CMAI (Communication & Manufacturing Association of India)
Panelists –
Chandan Ghosh, Head Operations - Carriers & Enterprise Business, Aircel
Manikantan C, Head- Music, Team M-Entertainment, Airtel
11:50 – Panel Discussion: – Creating avid Advertising / Marketing content for consumers
• Tracking the success of a mobile advertising/marketing campaign
• Social networking and interactive services guidelines & implications for service providers
• What defines a great mobile content interaction?
• Leveraging, partnerships with mobile search companies to optimise traffic
• Improving User-Generated Content & getting the best out of it?
Moderator –
Panelists –
12:20 - How can Operators Act to Drive Mobile Communities on their Portals?
• Should operators assume a role whereby they direct traffic to data-thirsty communities?
• Are the portals over-burdened already with communities? Should operators encourage sites to move 100% off-portal?
• How can operators act strategically to increase consumer loyalty and retention?
• Currently viewed as a gimmick and innovative, how can operators help to maintain the momentum and bring mobile communities to the mainstream?
Suresh Jayaraju, Vice President, Head - New Age VAS, 3G Services, Reliance
13:00 – Networking luncheon
Afternoon’s Chair Opening Remarks
Deepak Halan, Group Business Director, IMRB
BUSINESS MODELS
14:00 – Afternoon Keynote Address: Raising the content discovery options for the end users
• Will mobile websites become a commonplace convention for all businesses?
• Are carrier decks becoming so overcrowded which makes the end users to struggle to discover content?
• What mediums work best when marketing off-deck content? What are the benefits of content preloading on handsets, SMS, MMS, couponing, and barcoding in directing user’s off-deck?
• How do mobile communities enable users to discover content?
14:30 - Panel Discussion: Targeted multi-channel content - advertising - additional revenues for Mobile TV and new challenges for Multi-channel Advertising
• An analysis on the shift in the advertising market
• What are the current challenges and opportunities for the operators?
• What is the potential of sponsored services and targeted advertising?
• An examination on the business models for mobile advertising?
• Find out the challenges, requirements and solutions for multi-channel advertising
Moderator –
Anil Prakash, Secretary General, IPTV India Forum
Panelists –
T.R. Dua, Deputy Director General, COAI (Cellular Operators Association of India)
Amit Dev, Co-Founder & Jt. Managing Director, ThreeG TV
Joy Bhattacharjya, Team Director, Kolkatta Knight Riders
Rajesh Chharia, President, ISPAI (Internet Service Providers Association of India)
15:00: Bringing mobile content to the consumer
• Exploring the key business models for mobile content
• What defines a great mobile content experience?
• What is the best way to deliver content? Who is doing it?
• Examining the potential for creativity in the mobile space
• How is technology impacting content production and delivery?
Zubin Jimmy Dubash, Vice President VAS, Tata Teleservices
15:30 – Afternoon’s Coffee & Discussion
INDUSTRY STANDARDS & GUIDING PRINCIPLES
15:50 – Panel Discussion: - Regulator’s Point of view
• Regulators’ perspective on the current regulations to facilitate mobile VAS
• A Review on the revenue sharing model between operators and content providers
• Is there any need to review & reframe the regulations on VAS to build a prospering ecosystem?
• Lessons to be learned for the operators
Moderator –
R.N.Prabhakar, Former Member, TRAI (Telecom Regulatory Authority of India)
Panelists –
TV Ramachandran, Resident Director, Regulatory Affairs & Govt. Relations, Vodafone
Ravi Gandhi, Vice President Corporate Regulatory, Airtel
Satyen N Gupta, Chief Regulatory Advisor, BT
Vijay Madan, Former Executive Director & Chairman Board of Directors, C- DOT (Centre for Development of Telematics)
TECHNICAL IMPACT & USER EXPERIENCE ISSUES
16:30 – Panel Discussion: The challenges and benefits of providing a great mobile user experience with the best content
• What do digital customers really want and what defines a great mobile content experience?
• Designing digital media products and services with a user in mind
• What changes would bring about the most enhanced user experience?
• Who owns the relationship and what happens when it breaks down?
• Guaranteeing profitable content becomes profitable mobile content.
• Purchasing news content, micropayments & consumer goods over mobile
Moderator –
Panelists –
Sunzay Passari, Vice President - VAS & Devices, Essar Teleholdings & BPL Mobile Communications
Angad Bhatia, CEO, Xpert Media Technology
Naresh Ajwani, President, CCAOI (Cyber Cafe Association of India)
S.N. Zindal, Chief Research & Development Officer, BITS Pilani (Former Director General, ACTO)
17:00 - Chairperson’s closing remarks and end of conference
Deepak Halan, Group Business Director, IMRB
17:10 – Networking Drinks Session
For more please visit http://www.bharatbook.com/detail.asp?id=161567&rt=Conference-on-Mobile-Content-Summit-2011.html
OR Contact us at
Bharat Book Bureau
207, Hermes Atrium, Sector 11, CBD Belapur, Navi Mumbai - 400 614, India.
Phone : +91 22 2757 8668 / 2757 9438
Fax : +91 22 2757 9131
E-mail : info@bharatbook.com
Website : www.bharatbook.com
To be held on 25 February 2011, Shangri - La, New Delhi, India
“Determining successful strategies to identify the impact of mobile content to generate ARPU”
The mobile communications industry is one of the most volatile and a vibrant industry in today's increasingly globalized economy. Over the last decade, several strategies and business models with regards to mobile content have been altering the dynamics of this industry and continuously redefining the
strategies of the players involved.
This years Mobile Content Summit promises to explore future developments and provide valuable insights into the hottest topics surrounding mobile games, music, multimedia, messaging, TV, advertising and marketing. This conference will cover the latest business models and strategies from content owners, content aggregators, operators, agencies and technology companies focused on consumer content. This unique conference agenda that puts meeting and building business first speed networking is the innovative, exhilarating, rapid and highly effective way to meet fellow conference delegates and industry peers in every
session. Virtue Insight's Mobile Content conference will analyze the newest development in content and applications industry. As a participant you will identify the strategies, and movements of the key players. By attending this event you will discover the benefits that mobile content will bring to each player in the mobile
industry value chain.
This event will gather representatives of the mobile operators, wireless industry, application providers, manufacturers, content providers and the relevant people from the mobile industry to discuss and view future prospects of mobile content.
It gives me immense pleasure in welcoming you to Virtue Insight's Mobile Content Summit 2011 and I wish you all the very best.
Key Speakers
* NK Goyal, President, CMAI (Communication & Manufacturing Association of India)
* Suresh Jayaraju, Vice President, Head - New Age VAS, 3G Services, Reliance
* Chandan Ghosh, Head Operations - Carriers & Enterprise Business, Aircel
* Sunzay Passari, Vice President - VAS & Devices, Essar Teleholdings & BPL Mobile Communications
* TV Ramachandran, Resident Director, Regulatory Affairs & Govt. Relations, Vodafone
* Ravi Gandhi, Vice President Corporate Regulatory, Airtel
* Satyen N Gupta, Chief Regulatory Advisor, BT
* R.N.Prabhakar, Former Member, TRAI (Telecom Regulatory Authority of India)
* Joy Bhattacharjya, Team Director, Kolkatta Knight Riders
* Amit Dev, Co-Founder & Jt. Managing Director, ThreeG TV
* Deepak Halan, Group Business Director, IMRB
* Angad Bhatia, CEO, Xpert Media Technology
* Rajesh Chharia, President, ISPAI (Internet Service Providers Association of India)
* Anil Prakash, Secretary General, IPTV India Forum
* T.R. Dua, Deputy Director General, COAI (Cellular Operators Association of India)
* Naresh Ajwani, President, CCAOI (Cyber Cafe Association of India)
* Vijay Madan, Former Executive Director & Chairman Board of Directors, C- DOT (Centre for Development of Telematics)
* S.N. Zindal, Chief Research & Development Officer, BITS Pilani (Former Director General, ACTO)
Key themes discussed at this Summit
• What is the size of the Indian mobile content and services market?
• What are the key applications and content that Indian users are willing to pay for?
• What is 'recyclable' content? How can they re-generate and increase ARPU?
• What is the major role of mobile operators in delivering mobile content?
• What is the major missed opportunity of the mobile operators to date?
• Grabbing the 3G opportunity: regulation, network deployment, business models
• Revenue sharing models between carriers, aggregators and content owners
• What is the off-portal content’s effect on the mobile telecom industry?
• How advertising can help make content more affordable for customers?
• Analyzing revenue generating models in mobile internet, advertising, games, LBS, entertainment & banking
• How much of an issue is usability and quality & how does it affect user experience?
• Strategies on boosting the penetration of mobile VAS usage in smaller cities and rural areas.
• Positioning yourself in light of new market entries
• Current situations and future predictions
• Evaluation of the mobile solutions employed in today’s market
• How much will consumers pay for mobile TV entertainment and what services do consumers want on their devices?
Why should you attend:
Mobile Content Summit 2010 - “Determining successful strategies to identify the impact of Mobile content to generate ARPU”
Get more from the event, with a broader scope bringing the whole communications value chain together dedicated networking drinks time meet the leading international vendors. Expand your knowledge Get more from the event.
8:30 – Coffee and registration
09:30 – Morning Chair’s opening remarks
NK Goyal, President, CMAI (Communication & Manufacturing Association of India)
EXAMINING THE MOBILE CONTENT MARKET
09:40 – Morning Keynote Address: An Analysis on the significance of mobile content market
• Market situation: revealing the key revenue drivers
• What is the role of content providers in the new business ecosystem?
• Find out more on mobile content’s key drivers of success
• What services can the content aggregators offer or sell?
• What kind of content will provide tomorrow’s revenue stream?
10:20 – Rich Media – the next horizon in mobile content
• Content models - from wallpapers to video
• What key operator enabling services will be crucial to the development of the mobile content industry?
• How are billing models evolving to respond to the growth in rich media content?
• What will be the role of mobile advertising?
11:00 – Morning coffee & Discussion
CHALLENGES & UPCOMING OPPORTUNITIES
11:20 – Panel Discussion: Containing the Content – Challenges and Opportunities
• Is content 'use once' only? Does content leak? How can we contain the content?
• What is 'recyclable' content? How can they re-generate and increase ARPU?
• How can we help in moving content across different domains?
• What's the place of UGC in the fixed and mobile domains?
• What are the most likely sources of UGC?
Moderator –
NK Goyal, President, CMAI (Communication & Manufacturing Association of India)
Panelists –
Chandan Ghosh, Head Operations - Carriers & Enterprise Business, Aircel
Manikantan C, Head- Music, Team M-Entertainment, Airtel
11:50 – Panel Discussion: – Creating avid Advertising / Marketing content for consumers
• Tracking the success of a mobile advertising/marketing campaign
• Social networking and interactive services guidelines & implications for service providers
• What defines a great mobile content interaction?
• Leveraging, partnerships with mobile search companies to optimise traffic
• Improving User-Generated Content & getting the best out of it?
Moderator –
Panelists –
12:20 - How can Operators Act to Drive Mobile Communities on their Portals?
• Should operators assume a role whereby they direct traffic to data-thirsty communities?
• Are the portals over-burdened already with communities? Should operators encourage sites to move 100% off-portal?
• How can operators act strategically to increase consumer loyalty and retention?
• Currently viewed as a gimmick and innovative, how can operators help to maintain the momentum and bring mobile communities to the mainstream?
Suresh Jayaraju, Vice President, Head - New Age VAS, 3G Services, Reliance
13:00 – Networking luncheon
Afternoon’s Chair Opening Remarks
Deepak Halan, Group Business Director, IMRB
BUSINESS MODELS
14:00 – Afternoon Keynote Address: Raising the content discovery options for the end users
• Will mobile websites become a commonplace convention for all businesses?
• Are carrier decks becoming so overcrowded which makes the end users to struggle to discover content?
• What mediums work best when marketing off-deck content? What are the benefits of content preloading on handsets, SMS, MMS, couponing, and barcoding in directing user’s off-deck?
• How do mobile communities enable users to discover content?
14:30 - Panel Discussion: Targeted multi-channel content - advertising - additional revenues for Mobile TV and new challenges for Multi-channel Advertising
• An analysis on the shift in the advertising market
• What are the current challenges and opportunities for the operators?
• What is the potential of sponsored services and targeted advertising?
• An examination on the business models for mobile advertising?
• Find out the challenges, requirements and solutions for multi-channel advertising
Moderator –
Anil Prakash, Secretary General, IPTV India Forum
Panelists –
T.R. Dua, Deputy Director General, COAI (Cellular Operators Association of India)
Amit Dev, Co-Founder & Jt. Managing Director, ThreeG TV
Joy Bhattacharjya, Team Director, Kolkatta Knight Riders
Rajesh Chharia, President, ISPAI (Internet Service Providers Association of India)
15:00: Bringing mobile content to the consumer
• Exploring the key business models for mobile content
• What defines a great mobile content experience?
• What is the best way to deliver content? Who is doing it?
• Examining the potential for creativity in the mobile space
• How is technology impacting content production and delivery?
Zubin Jimmy Dubash, Vice President VAS, Tata Teleservices
15:30 – Afternoon’s Coffee & Discussion
INDUSTRY STANDARDS & GUIDING PRINCIPLES
15:50 – Panel Discussion: - Regulator’s Point of view
• Regulators’ perspective on the current regulations to facilitate mobile VAS
• A Review on the revenue sharing model between operators and content providers
• Is there any need to review & reframe the regulations on VAS to build a prospering ecosystem?
• Lessons to be learned for the operators
Moderator –
R.N.Prabhakar, Former Member, TRAI (Telecom Regulatory Authority of India)
Panelists –
TV Ramachandran, Resident Director, Regulatory Affairs & Govt. Relations, Vodafone
Ravi Gandhi, Vice President Corporate Regulatory, Airtel
Satyen N Gupta, Chief Regulatory Advisor, BT
Vijay Madan, Former Executive Director & Chairman Board of Directors, C- DOT (Centre for Development of Telematics)
TECHNICAL IMPACT & USER EXPERIENCE ISSUES
16:30 – Panel Discussion: The challenges and benefits of providing a great mobile user experience with the best content
• What do digital customers really want and what defines a great mobile content experience?
• Designing digital media products and services with a user in mind
• What changes would bring about the most enhanced user experience?
• Who owns the relationship and what happens when it breaks down?
• Guaranteeing profitable content becomes profitable mobile content.
• Purchasing news content, micropayments & consumer goods over mobile
Moderator –
Panelists –
Sunzay Passari, Vice President - VAS & Devices, Essar Teleholdings & BPL Mobile Communications
Angad Bhatia, CEO, Xpert Media Technology
Naresh Ajwani, President, CCAOI (Cyber Cafe Association of India)
S.N. Zindal, Chief Research & Development Officer, BITS Pilani (Former Director General, ACTO)
17:00 - Chairperson’s closing remarks and end of conference
Deepak Halan, Group Business Director, IMRB
17:10 – Networking Drinks Session
For more please visit http://www.bharatbook.com/detail.asp?id=161567&rt=Conference-on-Mobile-Content-Summit-2011.html
OR Contact us at
Bharat Book Bureau
207, Hermes Atrium, Sector 11, CBD Belapur, Navi Mumbai - 400 614, India.
Phone : +91 22 2757 8668 / 2757 9438
Fax : +91 22 2757 9131
E-mail : info@bharatbook.com
Website : www.bharatbook.com
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